Forbes Insights is the strategic research and thought leadership practice of Forbes Media. By leveraging proprietary databases of seniorlevel executives in the. October 13, 2017. Now You Can Order Food with Facebook Were taking the time out of finding what you want to eat by officially launching the ability to order food. Facebook recently hosted its 50th hackathon. It was the stuff of Silicon Valley lore Employees from across the company took a break from their regular projects to. Facebook Marketing 2015 The Leading Facebook Strategies Proven to Attract 1000 Relevant Genuine Facebook LikesAmazon. Insta360 Nano 360 Degree Camera VR 3D Panoramic Point and Shoot Digital Video Cameras 3K HD Dual Wide Angle Fisheye Lens for iPhone 7, 7 Plus and all. If you have an audience on Facebook, you understand the importance of engaging your fans. This should be included with any effective social media strategy. Real Estate Marketing Ideas for 2. As the commercial real estate market continues to grow in 2. Below are our top real estate marketing tips and strategies for 2. Watch our TV ad to see how to create a better visitor experience, improve workflow and attract new customers. CON N ECT W ITH US blogs. FOR MO R E I NFO R MATIO N. Exclusive download Get the PDF version of this post for free. Click here to download. I. Your Website. Your website is the foundation for all of your digital marketing efforts. A joint study by Google and Loopnet has shown that almost 8. This means your website is critical to gaining brand visibility, acquiring prospects, and helping drive sales and lease up efforts for your company. That said, theres a few strategies that are highly likely to have a strong impact for you in 2. Here are our favorite ideas. Get a Responsive Website  Ensure your website is optimized for mobile devices. Your ability to reach and attract more potential tenants, brokers and investors increasingly hinges on the user experience of the website displayed on their device. Remember that more than 1. CRE visits are from mobile devices. In order to communicate your brand and services effectively, it is crucial that your site is optimized for all platforms i. OS, Android, Windows and devices desktop, smartphone, tablet. Maintain an Active Blog A company blog is a great marketing tool that can have massive impact for search engines, social media visibility, and a great place to begin dialogue with your potential client base. Educate your clients with tips and advice, highlight lease transactions, key company updates, and discuss relevant industry and local market news. As an expert in your field, this is your chance to demonstrate your knowledge and position yourself as an authority and invite comments and suggestions from your readers, of course. Pete Doherty Smoking Crack here. Update Company News If a blog is too resource intensive, you could consider creating a news section on your site to feature important company updates,  press releases, and surveyresearch results. This will give search engines and your clients a positive signal that your company is active and growing, a very valuable and important trust factor. Also, a new section typically requires less commitment on your part and will be easier to maintain. Publish Market Reports A valuable real estate marketing idea would be to create a local market report for the markets your operate in. This is not just a great nurturing tool, but also helps to educate your clients and potential prospects. Include data points like rentable square footage RSF, average rent prices, vacancy data, absorption rates and any significant transactions. Highlight it on your website as a monthly or quarterly feature and you will surely generate more eyeballs and interested readers. Create Videos  Videos are a powerful medium that are still not very prevalent in the marketing mix of most CRE companies. Not only does a marketing video give your audience a different kind of medium to interact with and one that generally encourages them to spend a while on your website, but this also allows you to better showcase your company, your properties and make yourself stand out from competitors. Include a Newsletter Sign up This is an easy and free way to help you build up a database of potential clients and partners. Even if you dont yet have a concrete email marketing strategy in place, it doesnt hurt to ask for emails and start building your list in the mean time. Improve SEO  Make sure your real estate website ticks off the right boxes in terms of SEO Search Engine Optimization. An effective SEO strategy can help generate massive free traffic from Google and other search engines and help you generate visibility for targeted keyword terms related to your business. More and more potential tenants and investors are using online searches to research properties, dont be left out of the game. Consistently Track Your Results At a minimum, make sure you are running Google Analytics on your website to track marketing performance and make sure you look at results at least once a month. This will help you make better, informed marketing decisions and enable you to understand if your website is having any significant impact. If your website is not generating prospects for your company or property, its time to revisit and take action. II. Online Marketing Once youve updated and optimized the website, there are several things you can do to drive people to it. By increasing exposure through online marketing efforts, you can boost performance, raise the profile of the site and its brand, and stand out from your competitors in new and exciting ways 9. Game Devil May Cry 5 Highly Compressed there. Launch a Company Newsletter Email remains one of the most effective forms of communication for brands moving into 2. Not only does a regular company newsletter allow you to stay in touch with your most valuable prospects and customers, it provides a means to showcase the activity of your company, offer valuable free information, and build a relationship that transcends the anonymity of your website. Get Active on. Linked. In In recent years, Linked. In has become the de facto platform for professionals to network. Its 3. 00 million user base consists of just about every professional in the commercial real estate, finance, investing, or legal fields you could want to meet, and it offers a powerful marketing and engagement system with blogging, group discussion boards, and search functions. Combined with ultra targeted advertising, Linked. In is an important focus for any business in 2. Run Targeted Ad Campaigns with Google Google Ad. Words offers a fast, efficient and scalable way to target potential tenants and investors online. Programmatic advertising allows you to showcase your services or offers in specific locations in search results, or with display and retargeted ads for people visiting your website or those of your competitors. To put it simply, this is the fastest way to get in front of your most likely prospects. Run a Remarketing Campaign Remarketing allows you to recapture traffic on your website, showing ultra targeted ads only to people who have already visited or performed a specific action on your website. Because more than 9. Submit Guest Content This tactic is effective for two reasons. To start, it gets your name and brand on large websites news platforms, blogs, trade journals that your target market trusts. That content allows you to gain exposure you may not be able to gain on your own website, at least not yet. Second, you get a powerful link to your website. This can drive traffic to your site, but also has important SEO value and can improve your ranking in search engines. Launch a Video Marketing Campaign Video is one of the highest engagement rate tactics in digital marketing. People like video and it is more accessible than ever before. By producing high quality marketing videos of your properties, publishing interviews, or creating high quality videos that showcase your company, you can drive traffic from You. Tube, Facebook, and Vimeo. All three platforms offer incredibly targeted advertising as well to increase your online reach. Optimize Your Twitter Marketing In the last year, Twitter has introduced several new marketing tools, including the ability to showcase specific content from your site, embed multiple images in a tweet, and even capture email addresses directly from an ad you run on twitter. Use these tools to share new ideas, events, and property updates with your customers and prospects and to continue growing your network in 2.